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Use sitemaps to improve your search engine
ranking
Which page on your web site is the most important page? The
product page? The contact page? Or the order page? Whatever
it is, the sitemap page is among the most important pages
on your web site.
A sitemap page is a navigation help for your visitors. It
contains links to all important pages of your web site and
it gives web site visitors an overview of your web site structure.
Check out these examples for well designed sitemaps:
If you don't have a sitemap page on your web site yet, you
should create one. It's enough to create just a formatted
list of links to the pages on your site to gain these benefits:
If you submit your web site to the search engines, submit
your sitemap page instead of the home page. Sitemaps provide
links to all important pages of your web site. This allows
search engines to find all your pages and to index them easily.
- If a search engine requires the submission of your main
page, make sure that your main page links to your sitemap
page.
- Sitemaps allow you to use your most important key phrases
in the description text of the links that point to your
important pages. Many search engines rank those web pages
higher that have links pointing to them containing the search
term in the link text.
- Many people can't find what they're looking for on a web
site. If you provide a prominent link to your sitemap on
every page of your web site, you can help your visitors
to find what they're looking for.
A good structure for a sitemap is first a paragraph describing
your company, your products and your philosophy, then a formatted
list of your links, along with short descriptions for every
link.
In summary, a sitemap helps visitors and search engines to
find the most important pages of your web site. Don't miss
the chance of improving your search engine rankings with such
a simple tool.
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