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Inktomi paid inclusion - for you?
Inktomi Corp., a wholly-owned subsidiary of Yahoo, is one
of the leading providers of paid inclusion services. The Inktomi's
paid inclusion program works this way: You pay Inktomi a yearly
fee and then your Web site is guaranteed to be in the index
of search engines such as MSN Search, HotBot, Excite and LookSmart.
Maybe you've considered using Inktomi's paid inclusion service
to enhance the visibility of your Web site or you're already
using this service. Is Inktomi's paid inclusion service really
worth the money or is it just a rip-off?
What is Inktomi's paid inclusion service?
For a fee of US$39.00/year for the first URL and US$25.00/year
for all further URLs, Inktomi will include your Web site
address in its index.
The URL you submit to Inktomi will be visited every 48
hours so that there's always your fresh content in the index.
Inktomi currently powers parts of MSN, HotBot, Excite,
LookSmart and other major portals such as Walmart.com. Inktomi
has recently been acquired by Yahoo so your Web site is
likely to appear on Yahoo in the future.
What's the catch?
At first, this sounds very good. You pay just a small yearly
fee of US$39.00 and your Web site can be found at many big
search engines.
However, you don't pay for a special ranking on Inktomi
powered search engines. You just pay for the inclusion in
the Inktomi index.
That means that you might pay US$39.00 (for a single URL!)
and your Web site is still number 61.983 in the search results
on these search engines.
If you want to obtain a high ranking on these search engines,
you must make sure that your Web site is optimized for Inktomi's
search engine software and for the partner search engines.
Is it worth it?
Inktomi's paid inclusion service - is it for you?
Please continue reading the conclusion at our Web site:
http://www.Axandra.com/news/inktomi-paid-inclusion.htm
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