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Finding relevant keywords with Google
A good way to build your Web site is finding keywords that
properly reflect the contents of your Web pages.
To obtain high rankings on search engines, you'll use the
found keywords in the title, in the meta tags and in the body
text of your Web pages.
Many webmasters start with Overture's Search Term Suggestion
Tool, an excellent way to find keywords and keyword combinations
for your Web site:
http://inventory.overture.com/d/searchinventory/suggestion/
In addition, some people recommend Wordtracker, a commercial
tool to find keywords:
http://www.wordtracker.com
However, there are two additional keyword tools to find keywords
and key phrases for your Web site - and both they are provided
by Google.
The first one suggest keywords for your Google ads but you
can also use it without placing ads on Google:
https://adwords.google.com/select/main?cmd=KeywordSandbox
Unfortunately, Google's Keyword Suggestion Tool doesn't reveal
the number of searches for each keyword. You can only see
that number when you set up a Google AdWords Select account.
The second Google tool for finding keywords is called "Google
Sets" and it's located at http://labs1.google.com/sets
.
The Google Sets tool is one of Google's technology ideas
that isn't quite ready for prime time yet. However, it's a
great way to find new keyword associations.
For example, imagine you'd sell school stationeries. Just
go to http://labs1.google.com/sets
and enter the three keywords "school", "pen"
and "pencil" among each other (without the quotes).
Then click the "Large Set" button.
As you can see, Google will find many more related keywords
for you, for example "textbook", "paper"
or "glue".
Now it's your turn. Enter common keywords of your Web page
and discover which important keywords you've overlooked so
far.
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