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All about LookSmart USA, LookSmart UK
* What is LookSmart?
LookSmart is a Web directory at
- http://www.LookSmart.com
(USA)
- http://www.LookSmart.co.uk
(UK)
and in other countries. They claim that their US network
of partners reaches 77% of Internet users (in the United
States).
LookSmart USA provides part of the search results for
MSN Search, AltaVista, About.com, Netscape, InfoSpace,
CNet and CNN.com.
LookSmart UK reaches 60% of UK Internet users through
MSN Search UK, AltaVista UK, Tiscali, UK Plus and BTopenworld.
* How do I get listed on LookSmart?
To add your US site, go to http://looklistings.looksmart.com/
To add your UK site, go to http://submit.looksmart.co.uk/
* What does it cost to be included on LookSmart?
LookSmart USA charges commercial sites in two ways:
- they charge a fee for setup fee, plus
- they charge per click-through.
The setup-fee is US$49 (non-refundable), each click-through
costs US$0.15 (deducted from a monthly budget that is
paid upfront). New customers must make an initial account
deposit of at least US$45.
The site submission to LookSmart UK is a one off payment
and costs 149 GBP + VAT. UK customers can also pay per
click (starting at 60 GBP + VAT): http://bidsmart.looksmart.co.uk/
Non-commercial sites can be submitted at no charge through
Zeal.com, which is part of LookSmart: http://www.zeal.com/help_tour.jhtml
* Is my submission guaranteed to get into the LookSmart directory?
No. All site submissions must meet LookSmart's Listing
Guidelines.
LookSmart USA Listing Guidelines:
http://listings.looksmart.com/help/guidelines.jhtml
LookSmart UK Listing Guidelines:
http://submit.looksmart.co.uk/submit_guide.asp?isp=BTLSUK
You should read the guidelines carefully because the setup
fee is non-refundable. If your site is rejected, you can
modify the contents of the submitted Web site and resubmit,
or you can resubmit a different Web site.
* How can I confirm that my Web pages are in the LookSmart
directory?
LookSmart provides detailed instructions on how to locate
your listing in their directory and in their partner directories:
http://listings.looksmart.com/help/find.jhtml
* If I submit my site to the LookSmart UK directory will
it be considered for inclusion in the LookSmart USA directory?
Unfortunately, no. The inclusion in one directory doesn't
lead to the inclusion in the directory of any other country.
* How do I get a top ranking on LookSmart?
The LookSmart editors have the final say regarding the
placement of your site within the LookSmart directory.
As you can see, a listing on LookSmart is rather expensive
and you cannot influence the results. It you think that a
listing on LookSmart might be worthwhile for your business,
be sure to follow their submission instructions precisely
so that you don't waste your money.
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